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Rusch Entertainment News & Articles of Interest

2016 Rusch Entertainment Featured in DJ Times … read more

Dean Casey Corey








2014 Readers’ Choice Best Of Finalist read more


  • 7-4-15  The CEYX Band Rocked Midland’s Chippewasse Park just over the Tridge for over 6000 people!  Midland Daily News July, 4th, 2015, The CEYX Band rocked the Pre Firework Show at Chippewassee Park with 2 hours of Made in America Songs ending with “Proud To Be AnAmerican at the fireworks began!  Over 6000 people were enjoying the show with many dancing & singing along!  The Next Public Show for CEYX will be July 17, 2015 at Apple Mt, Freeland.  The Party is FREE!  Dean Starts DJing at 6 pm for the car show and the Band plays from 8-11 pm with the BEST oldies and FUN songs!!

  • CEYX Approaches 45 Years of Rocking with Final Summer Concert (read article)

  • Love Story: Couple’s wedding a flashback to parents’ nuptials in 1979 (read article)

  • For 26th year, Saginaw band CEYX brings live music to Bay City All Saints prom (read article)

  • Ultimate variety band Ceyx rings in 2013 at The Dow in Saginaw (read article)

  • Saginaw-based CEYX performs in front of a crowd of about 2,000 for the Midland Fourth of July Celebration Wednesday night at Chippewassee Park (read article)

  • CEYX Plays with Some GREATS – featured in The Township Times (read article)


  • CEYX – A Look Back in Time to 1986 (view .pdf)

  • RUSCH ENTERTAINMENT – Party Experts Flyer 2015 (view .pdf)

  • RUSCH ENTERTAINMENT – Wedding Specialists Flyer (view .pdf)

  • CEYX Rocks with Sammy Haggar and Bob Seger (view flyer)



Dean Rusch From CEYX with Bob Seger’s Sax Player Alto Reed. CEYX has opened for Bob Seger several times in the past!


Rusch Entertainment News & Articles CEYX

45 Years and Dean’s Still Going Strong with Tom & Tim! Doug Sheltraw – – May He Rest In Peace 5/16/56 – 10/13/11

Hemlock coach drums in award-winning band; recalls opening for REO Speedwagon, Bob Seger

Dean Rusch plays at the Bay City All Saints prom in 2012. ( files)

Dean Rusch plays at the Bay City All Saints prom in 2012. ( files)

Whether he’s hitting a crash cymbal on his drum kit or teaching his players to hit an overhead smash down the line, Hemlock tennis coach Dean Rusch has his passions well in hand.


When Rusch isn’t coaching the Huskies, he plays drums in the award-winning CEYX band and runs Rusch Entertainment, a company he founded in 1971 after an increased demand for his band left him with too many gigs to play at the same time.

Along with guitarist Tim Taylor and keyboardist Tom Miller, CEYX has since become a staple at weddings, parties, and corporate events around Michigan.

CEYX isn’t your run-of-the-mill cover band, though. Their act includes everything from a DJ set done by Rusch himself to dueling pianos to a dance-party-inducing set with a catalog that spans six decades of hits and over 700 songs.

The CEYX band (courtesy photo)

The CEYX band (courtesy photo)

Before they found their niche with weddings and parties, CEYX opened for major acts such as Bob Seger, REO Speedwagon, Blue Oyster Cult and Sammy Hagar.

They even opened for Pat Boone at a Richard Nixon presidential rally.

“A lot of other bands only play what they want,” said Rusch, of the band’s ability to captivate a crowd as a cover band. “But we understand it’s not just about the songs you play, but knowing when to play them and what the crowd wants to hear.

“You have go with what works.”

Doing what works is the same motto he plays tennis with, and tries to instill in his team at Hemlock.

“I tell them you don’t invent new shots, just go with what works,” Rusch said. “It’s the same thing with music – if your going to be a cover band, play what the people want to hear. In tennis, you hit the shots that win you points.

“We practice our songs over and over and over to get them just right. And to hit a winning shot down the line, you’ve got to practice it just as much.”

Rusch said he hadn’t made that connection between teaching tennis and playing in a band until Monday, but did so in time to find a perfect analogy for his players.

“When we pick up a new song, we watch the YouTube video over and over,” Rusch said. “Today I was trying to explain a shot, so I watched a video and made notes of what I was talking about and passed out a sheet to the girls with the tips I’ve been advocating.

“Just like in our band, we always have a game plan going into the show and write a setlist. We don’t always follow the game plan … It’s the same in tennis – you aren’t always going to be able to follow the plan. If you find something that works better, you have to do that.”

Finding Passion

Five years before he started the business, a 13-year-old Rusch discovered his passion for drumming at his first show – a Hemlock middle school dance.

“It was so much fun,” said Rusch, who has played the same dance – either as a drummer or DJ – for the last 50 years.  “I loved playing, and from that moment on Iknew what I wanted to do. All I could think about was drumming.”

DJ Dean (courtesy photo)

DJ Dean (courtesy photo)

This is exactly the passion he is working to get his team to show.

“I make tennis so much fun,” Rusch said. “When they look at me and I can see in their eyes the same passion I have, it makes me smile.

“The seniors and the Freshman, they’re no different. When everybody is giggling and laughing together on the tennis court, that’s a special thing.”

Decades after finding his passion for music, he loves it just as much now as he did after that first show. And if all goes well, his team will feel the same way about tennis 50 years from now.

“That’s one of the big selling points I try to show my team,” Rusch said. “Here’s a sport you can enjoy and play 50 years from now.”

Connecting with Community

In 2012, CEYX played the Bay City All Saints prom for the 26th consecutive year, and had become so much a part of the Bay City All Saints family, that they are often asked to perform the weddings of All Saints graduates.

Rusch also said he was asked to play the wedding of All Saints tennis coach Greg Wagner’s son last December.

But it’s not only All Saints Rusch has been able to connect with, he said he has played the weddings for tennis coaches or family members of coaches at Midland,Caro, Chesaning, Bay City Central and Bridgeport.

“Tennis players love my music,” said Rusch, who has also played parties at West Ottawa and East Grand Rapids in his early days. “But it really is a great feeling of satisfaction that you can be appreciated not only for for the music, but for the personal connections you can make.

“You end up becoming friends and family with these people, and the music can make or break the party. To be able to do that, it’s special.”

Ryan Yuenger is a high school sports writer for MLive and The Bay City Times/Saginaw News coverage areas. If you know an area high school team, athlete, or coach with a story to tell, email him at